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The Cat’s Meow

The Cat's Meow Tea

This really is the Cat’s Meow!

I designed this package this week. It was made using Photoshop and Illustrator and was an exercise in package design and branding. The concept behind this project was to make a package for an herbal tea that would also fit within a larger “Cat’s Meow” brand.

I wanted to come up with an iconic look with a nice color palate that would stand out on the shelves. Porthole-style circle on front and side of label showcases the herbs that are featured in this herbal tea, making it easy for customers to pick what best suits their needs. I have more fun ideas in mind.

Look for more to come!